Social Media Manager

Khulna
Full Time
Department: Marketing

About EduTune

EduTune is a Bangladeshi education technology start-up with a mission to democratize access to high-quality education. We are aware that the world is shifting towards digitization, and the fourth industrial revolution is taking over the world. It is vital for citizens across the world to be well equipped with digital know-how.

Job Context
  • We are looking for a Social Media Manager with strong SEO experience. The candidate will work under the supervision of the marketing team to develop campaigns to manage our top management's digital PR, online presence, content, and web reputation effectively and efficiently.
Job Responsibilities
  • Developing Digital Marketing Strategies: Create and execute comprehensive digital marketing strategies aligned with overall business objectives.
  • Social Media Management: Manage and optimize social media channels, including content creation, scheduling, engagement, community management, and social media advertising.
  • Content Marketing: Develop and curate compelling content for digital channels, such as websites, blogs, social media, email marketing, and video marketing.
  • Search Engine Optimization (SEO): Implement SEO techniques to optimize website content, structure, and keywords for improved organic search rankings and visibility.
  • Paid Advertising Campaigns: Plan, execute, and monitor digital advertising campaigns across platforms like Google Ads, social media ads, display advertising, and pay-per-click (PPC) campaigns.
  • Email Marketing: Create and manage email marketing campaigns, including audience segmentation, automation, A/B testing, and performance analysis.
  • Website Management and Optimization: Ensure websites are user-friendly, optimized for search engines, and aligned with digital marketing goals.
  • Analytics and Reporting: Monitor and analyze key performance indicators (KPIs), campaign metrics, and website analytics to measure the effectiveness of digital marketing efforts and generate insights for optimization.
  • Conversion Rate Optimization (CRO): Optimize digital marketing activities, including landing pages, ad copy, user experience, and call-to-action elements, to improve conversion rates and maximize ROI.
  • Online Reputation Management: Monitor online reviews, customer feedback, and brand mentions to maintain a positive brand image and manage online reputation.
Educational Requirements
  • Bachelor degree in any discipline
Experience Requirements
  • 3 to 7 year(s)
  • The applicants should have experience in the following area(s):
  • Digital Marketing, SEO, Social Media Marketing
Additional Requirements
  • Only males are allowed to apply.
  • Strong knowledge of Facebook Ad Manager, Google Ads, WhatsApp
  • Good knowledge of Microsoft Office
  • Interpersonal skill
  • Analytical skills.
Salary
  • Negotiable
Age
  • 25 to 40 years
Experience
  • 3 to 7 year(s)
Compensation & Other Benefits
  • Performance bonus
  • Salary Review: Yearly
  • Festival Bonus: 2 (Yearly)
  • Highest growth opportunity
  • Attractive Sales Bonus
  • Others benefit as per company policy
  • If the candidate has more experience than our expectation the salary may be negotiable